Video Games Promotes COVID-19 Business Bonding


U.S. video game sales thanks to COVID-19 pandemic social distancing reached new heights in the second quarter, April through June. A record $11.6 billion, a 30% increase vs. YAG (NPD Group). No surprise! What I find interesting is housebound executives are utilizing popular games to meet and bond (a.k.a. networking).

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Tired of being cooped up in your home office? Suffering from Zoom fatigue? Go rob a bank with a potential client in Grand Theft Auto.

In person lunches, dinners and 18 holes of golf have been on hold during the COVID-19 pandemic. According to an article I read in the International NY Times Tech section, numerous executives disclosed virtual gaming outings represent a chance to form memories with new connections. Imagine, instead of bragging about shooting 90 followed by cocktails in the club house, you can boast about the number of cars you carjacked and pedestrians you ran over eluding police. Virtual gaming meetings are also great for people not located within geographic proximity.

Are you ready to bond? Want to explore the galaxy with Super Mario or do you still prefer LinkedIn?

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